Business Foundations: Do I Have to Build a List?
“Do I Have To Build A List?” is one of the most often asked questions by newbie online marketers.
The truth is that there are numerous methods for making money online. Some people make money by blogging, which involves hooking visitors on your blog’s content and encouraging them to return every day to read new material. Others try their hand at e-commerce or drop-shipping.
If you’re in the information marketing business, though, you should definitely establish an email list.
What is the reason for this?
You may use an email list to not only maintain a relationship with your subscribers, but also to sell them things that they might be interested in. It’s a waste of time and money to have traffic that isn’t caught. People are looking for certain knowledge, and once they find it, they will leave forever.
If you are able to collect their emails, you can continue to deliver value to them and convert them into devoted customers or followers.
Another advantage is that you can use an email autoresponder to automate emails so that new subscribers are automatically funnelled through a sequence of emails that eventually leads to a sale. How’s that for “passive income”?
